The latest Bronco news

Bronco Wine Co., a leading force in the U.S. wine industry, announced the acquisition of key assets of Wine Hooligans at auction including several notable brands as well as Wine Hooligans’ and BevZero production facilities in Santa Rosa, California.

Bronco Wine Co., one of the most innovative and sustainable family-owned wine companies over the past 50 years, has named Dominic (Dom) Engels as its Chief Executive Officer. The move signals the company’s commitment to growth and transformation as it positions itself to compete in a rapidly changing wine industry.

“We are thrilled to expand our partnership with RNDC as it will help us fulfill our mission to provide consumers with exceptional wines at affordable prices. As we celebrate our 50th anniversary and our enduring legacy of producing outstanding wines, this partnership is a significant milestone that will help us reach new heights.”

In his new role, Michael will also work with his siblings and cousins to create and manage a Family Council and larger Family Assembly to help provide corporate transparency, visibility, and opportunities for the next generation of Franzia children. There are currently 33 third-generation cousins.

Bronco Wine Co., a family-owned wine business, and one of the largest privately held vineyard holders in the US, announced the appointment of two key industry veterans to help guide the company as it embarks on its next phase of growth through innovation and an ongoing commitment to creating high-quality wines that over-deliver at every price point.

For the past half century, Bronco Wine Co. has been at the forefront of innovation, disruption, and sustainability in the wine category, creating high-quality wines that over-deliver across price points.